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I look forward to discussing reader revenue strategies, subscription growth, and the future of news media with you.
Nicolas Roscheng
Subscription Growth Specialist
"He demonstrates how even smaller publishers can lead in digital distribution, especially on key topics like improving subscriber retention." – kress pro 10/2024
Expertise
Subscription Growth & Audience Development
With targeted strategies across all stages of the audience funnel, I drive sustainable subscription growth. From reach expansion and conversion optimization to retention analysis – using data-driven approaches for measurable results and long-term reader relationships.
Data-Driven Strategies
I analyze user behavior quantitatively, make evidence-based decisions, and optimize through systematic testing. I make the success of marketing campaigns and strategies measurable and traceable for organizations.
Product Management
As an experienced and versatile product manager, I have successfully developed and launched diverse media products: books and podcasts, magazines and digital services, reader market and advertising market – always focusing on customer value and business objectives.